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Real estate broker talking and laughing with new clients

Real Estate Broker’s Guide to Making a Good First Impression

First impressions are everything—especially in the real estate industry, where the success of your business is directly correlated to the relationships you build. You only have one chance to make a good first impression, so it’s important to keep this in your mind when…

winter street

5 Tips for Real Estate Brokers to Keep Busy During the Winter

Real estate sales may be slow during the colder months in North Carolina. But that doesn’t mean your real estate business can hibernate, too. Slow periods can provide you with significant opportunities to improve your marketability, expand your client base, and grow as a…

real estate agent talking to homebuyers

How to Help Buyers Navigate a Hot Housing Market

As a North Carolina real estate broker, it’s your job to guide people through the homebuying process. In a competitive real estate market, that process can be particularly challenging for your buyer clients. You are there to help them make the right decisions so…

Young real estate broker achieving success in a low inventory market

5 Ways to Succeed in a Low Inventory Market

Are you a North Carolina real estate broker working in a low inventory market? A low inventory housing market means that competition will be fierce. It is likely that you will have to compete against other North Carolina real estate professionals to be a…

north carolina real estate hashtags

Using Hashtags for North Carolina for Real Estate Marketing

Social media is an essential tool for North Carolina real estate marketing, and strategic use of hashtags can increase visibility and improve organic reach on sites such as Instagram, Facebook, and Twitter. When you use a hashtag on your social media post, you enable…

north carolina real estate

North Carolina Home Improvement Projects With the Best ROI

A strong housing market isn’t necessarily a good thing when it comes to selling a home. According to a recent report published by Remodeling magazine, Cost vs. Value Report (2018), homeowners are seeing a lower return on their investment for home improvement projects. The…

tax tips for north carolina real estate brokers

5 Tax Tips for North Carolina Real Estate Brokers

Despite the recent government shutdown (and the risk of another in the near future), the IRS has confirmed that tax season will begin on January 28, 2019. If you’re in the North Carolina real estate business, you still need to make sure you file correctly and…

real estate cold calling script

A Real Estate Cold Calling Script That Works

Most people would agree: Making cold calls can be intimidating. It can be nerve-wracking to pick up the phone and call strangers. You also might be worried about getting an adverse reaction. But the truth is that, for new agents in particular, cold calling…

north carolina real estate new construction

Selling North Carolina Real Estate New Construction

Everyone remembers the real estate market crash of 2008. But since then, the market has recovered. Home sales have been strong, and property values have continued to go up. With a shortage of resale inventory becoming problematic in more and more areas, new construction…